Blog Posts:
What Kinds of Businesses Can Benefit from Blogging?»
In response to the question, lots of people in the marketing, web, or social media business will tell you that blogging is for all businesses. In a moment of unbridled…
How to Gain Maximum Advantage When People Search Local»
As you may or may not be aware, Google and other search engines (yes, there are still others, more or less) are altering their approach to search to deliver "personalized"…
Blog Readers Only Come for the Jelly Beans»
When we implement a blog for a client, it feels a little like we just delivered one of those little Easter chickens (the ones that drop jelly beans as they…
When is a Website Like a Car with No Engine?»
I continue to be amazed at how many business owners are perfectly happy with static brochure websites. Well, maybe not exactly happy with them, because they’ve certainly noticed their website…
HostGator’s Support Ticket System Problem»
This could be a rant, but it’s not: primarily because I’m writing this post more than 48 hours after the support incident that had 20 client websites down for several…
Online Search for Local Information is Growing Fast»
One of the biggest mistakes businesses with a local market make is to assume they have no need for an effective web presence. There is a tendency to think that,…
Redesigning the Stop Sign: Unfortunately, Not Unusual»
This short video is a wonderful parody about how the design process too often works; or doesn’t work. It demonstrates what happens when design is not valued or recognized as…
Why Bad Websites Happen to Good Companies, Part 8: Creating Barriers to Downloading Free Information»
Giving away stuff on your website is a really smart thing to do. It’s an opportunity to spread your ideas or information about your products and services, sometimes in exchange…
Important Advice on Web Copy from David Meerman Scott»
Most of us forget, when we’re writing copy for our website, that we’re writing for our market: people who don’t care about us or our products. What they care about…
From Laid Off to Entrepreneur»
Business Week’s SmallBiz Insider offers this look at Rebounders, people who were laid off recently who are now taking matters into their own hands with their own businesses. Just wanted…