It surprises us how many business and professional organization websites still function primarily as “online brochures.” One website at a time, we’re trying to help businesses and organizations move to the “website as online tool” model.
At Evo, we begin by working to understand and analyze your business needs. We take the time to learn about your market and your brand, and we explore the role you envision for your website in connecting your business or organization with your audience. After that, we create a WordPress or ClassicPress site that not only addresses traditional needs like marketing and e-commerce, but also integrates solutions for things like scheduling systems, event registration, business dashboards, social media, and much more.
Strategy – We look at how your website fits into your business goals and make suggestions about how it can best support your brand and reach your market.
Content – We recommend web-savvy writers on many projects, because website content should not be the weak link in your online messaging. In addition, we map out an information architecture scheme that optimizes the impact of your website content for your most important audiences.
Functionality/Applications – Think of your website as your very own cloud platform for some of your business applications. Do you sell products? Register people for events? Accept donations? We review your business needs and determine if there is an opportunity for you to integrate applications or business functions with your website.
Design and Development – Web design and development is a creative process involving the integration of content, information architecture, functionality, technology, aesthetics, fulfillment of business goals, and support of your brand. WordPress/ClassicPress provides a flexible, extensible platform that accommodates any design needs.
Technology – Design has to integrate with website programming and database design, as well as with current web standards. We understand how to integrate technology with look and feel so you don’t have to choose between a website that looks good and one that’s functional. WordPress/ClassicPress fits seamlessly into this approach.
