Blog
Why Your Primary Business Email Account Should be Gmail»
The world of email has changed dramatically in the last few years. Gmail has left Earthlink-like email services so far behind that I don’t understand how or why people continue…
90% of Your Sales Will be from Word of Mouth or Digital Promotion by 2011»
That’s Seth Godin’s prediction, not mine. It’s based on behavioral trends for people who are ready to buy. It might be a bit exaggerated, but let’s suppose only 50% of…
Six SICMA: 6 Simple Techniques for Quality Blogging»
Other than the name’s deliberate similarity (I freely admit to link-baiting), Six SICMA has absolutely nothing to do with the Six Sigma management process developed by Motorola engineers and subsequently…
Microsoft’s 2019 Future Vision»
While I’m highly skeptical that Microsoft will play a key role in bringing them into existence (they haven’t really been about innovation for more than a decade), this 5-minute video…
What Kinds of Businesses Can Benefit from Blogging?»
In response to the question, lots of people in the marketing, web, or social media business will tell you that blogging is for all businesses. In a moment of unbridled…
How to Gain Maximum Advantage When People Search Local»
As you may or may not be aware, Google and other search engines (yes, there are still others, more or less) are altering their approach to search to deliver "personalized"…
Blog Readers Only Come for the Jelly Beans»
When we implement a blog for a client, it feels a little like we just delivered one of those little Easter chickens (the ones that drop jelly beans as they…
When is a Website Like a Car with No Engine?»
I continue to be amazed at how many business owners are perfectly happy with static brochure websites. Well, maybe not exactly happy with them, because they’ve certainly noticed their website…
HostGator’s Support Ticket System Problem»
This could be a rant, but it’s not: primarily because I’m writing this post more than 48 hours after the support incident that had 20 client websites down for several…
Online Search for Local Information is Growing Fast»
One of the biggest mistakes businesses with a local market make is to assume they have no need for an effective web presence. There is a tendency to think that,…