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We launched two WordPress-based websites this week, and I’m pleased with both. But I’m really happy double launches are an unusual event. So many things need […]

IntelliCyt Corp. is an interesting biotech company in Albuquerque. They make high-throughput flow cytometry equipment and software, with a unique patented process. We were fortunate to […]

There’s a myth in website design that “no one reads the copy.” It’s not entirely true. While most of the people who visit your website will […]

We live in an era of commodification of services. Many of the services that relied on people with specialized skills and expertise a decade ago can […]

Old Marketing used to just be “marketing,” before there was “new marketing” to serve as a comparison. Old marketing—which includes Yellow Pages advertising, newspaper advertising, and […]

This video, from Erik Qualman of socialnomics.net, purposely looks and sounds a lot like the most recent version of "Did You Know", an earlier version of […]

This is a guest post by Bonnie Harris, the founder of Wax Marketing, Inc. She has over 20 years experience promoting businesses and products of all […]

I don’t know how many of you have read the iconic book, The Cluetrain Manifesto, which was first published in 1999, the same year I moved […]

Like a lot of people over the last several months, we’ve not been in much of a spending mood. We cut out some things that we […]

In the growing body of information about how to grow and manage online communities, Angela Connor’s 18 Rules of Community Engagement is among the best. The […]